Instagram gets AI video editor for creators in the Edits app

Instagram has launched an AI-based video editor in its Edits app aimed at content creators. The tool is meant to automate parts of video editing so users can get their clips ready for publishing faster.

The focus is especially on Reels. According to the sources, the AI tool is meant to make it easier for creators to edit their videos, and the idea is that a more streamlined process can help creators increase their audience reach.

Details on which specific features the AI editor includes are not provided in the available sources. It is therefore unclear whether it involves automatic cutting, suggestions for effects, subtitles or other forms of AI-assisted editing.

For Danish users who work with content on Instagram, the news is a signal that Meta continues to invest in AI tools directly in its content apps. Over time, this could make it faster to produce Reels without external editing software, but for now concrete information on functionality and rollout is lacking.

What it means for you

If you use Instagram to share Reels, the new tool could save you time in the editing process. You don't need to switch to other editing programs to get your clips ready. Keep an eye on the app to see when the features show up for you, and try them out when they arrive.