Meta deploys AI against child exploitation and brings Muse to iPad

Meta has announced new AI tools meant to strengthen the fight against the sexual exploitation of children on Facebook and Instagram. At the same time, the company has updated its AI agent Muse so that it can now also be used on iPad.

Tools against hidden ads

The new tools are primarily meant to find ads that show child sexual abuse material or that lead people to illegal content elsewhere on the internet. Meta points to a tactic called "signposting." Here, advertisers post seemingly harmless content that in reality leads users to external sites where the illegal material is located.

Meta says that in the first half of 2026 the company took action against 33.2 million pieces of child sexual exploitation content on Facebook and Instagram worldwide. According to Meta, more than 97 percent was found before anyone had reported it. The figures are Meta's own and have not been verified by outsiders.

Muse comes to iPad

Muse is Meta's personal AI agent. An agent is an AI that does not just answer questions, but can carry out tasks for you on its own, for example sending emails, shopping online or planning trips. The user must approve the actions.

On October 7, an iPad version arrived, just under a month after the mobile app was released. The update takes advantage of the large screen and the iPad's ability to have multiple windows open. Muse can now also be connected to tools such as Canva, Dropbox, Figma, QuickBooks, GitHub, Zoom, Asana and Notion. The app is free to download but has in-app purchases.

Criticism of Muse

The news comes while Muse has also been met with criticism over child safety. The organization Fairplay believes that the agent's character, a plush mascot named Jolly, is designed in a way that attracts young children. Meta responds that the app uses age verification and blocks users suspected of being under 18.

Muse is initially only available in the US. It is therefore unknown when Danes will be able to use it.