New AI platform aims to run companies' websites and marketing

Ploy has emerged from stealth with a $27 million seed round. That is an early investment round in a new company. Ploy is an AI platform designed to build, optimize and run a company's website and marketing channels.

The company was founded by Bryant Chou, who is a co-founder and former chief technology officer (CTO) of Webflow. Ploy is generally available, has offices in San Francisco and New York, and is hiring.

Who is behind the money

First Round Capital and Y Combinator are leading the round, according to two sources. Tech Times, however, reports that First Round is leading and that Y Combinator is participating. The date of the round also varies between sources, from June 17 to June 22, 2026. According to Tech Times, the angel investors include Josh Kim of Cursor and Sherwin Wu of OpenAI.

What the platform can do

The idea is that AI agents, meaning programs that carry out tasks on their own, will design pages, write copy, run campaigns, optimize results and send data back to a CRM system, where the company collects its customer information. Ploy describes the website as the platform's source of truth and the hub for growth work.

According to Tech Times, the platform has three modules:

- Ploy Web builds and optimizes pages. - Ploy Grow finds potential customers and runs outreach. - Ploy Ads creates campaigns and tracks results.

There are more than 50 integrations, including Figma, GitHub, CRM systems and analytics tools. According to Tech Times, the platform is adapted for search through answer engines such as ChatGPT, Perplexity and Claude.

Tech Times also writes about a technology called "Slurper," which is said to be able to ingest a website in about 75 seconds and recreate its components in a fixed design system. Development reportedly cost about $750,000 in compute. The figures come from the company itself.

First customers and Chou's view

The first customers include Hex, Clay, Tonik and the agency TNT Growth, which uses Ploy for sites for more than 50 clients. The information about customers comes from the company itself.

Chou says: "Growth teams have spent more time measuring than doing - stitching together tools instead of connecting with customers. Ploy closes the gap between having an idea and seeing it live."

Chou is 40 years old. According to Tech Times, he believes AI favors experienced founders with domain knowledge and taste.